Tampa, Florida · Public
Marketing at University of South Florida
Use this school-and-field page as a fit screen, not a department ranking. It combines the 3% share of reported awards or completions in this field with $9,812 school-wide net price and $57,743 school-wide ten-year earnings before you compare peer schools.
Program snapshot
3% of reported awards or completions are in this field, a measurable award concentration in federal data.
This major
- Award concentration
- 3.0% of awards
- Schools reporting awards
- 930
Admissions
- Acceptance rate (school)
- 43.2%
- Graduation rate
- 76.8%
Cost
- Avg net price (school)
- $9,812/yr
- 4-year cost (est.)
- $39,248
- Median debt
- $17,988
Outcomes
- Median earnings 10y
- $57,743/yr
- ROI grade (school)
- A
The percentage is the share of this school's reported awards or completions attributed to the field. It is not the share of enrolled students, a student headcount, or proof of department quality. College Scorecard price and earnings on this page are school-wide, not major-specific. Verify current credentials and department outcomes with the school.
Evidence used here: federal awards/completions share (3%), school-wide average net price ($9,812), school-wide ten-year median earnings ($57,743), and peer averages from 930 schools reporting awards in this field. Evidence not included: program enrollment, department-level salary, placement rate, course quality, licensure eligibility, certification, or exam pass-rate outcomes.
School-level value among reporting colleges
Compared with 930 colleges reporting awards in this field.
The answer is a school-level value-screen grade of A, not a verified department verdict. Award concentration is above the national average award concentration; school-wide net price is lower than the peer average ($9,517 below), and school-wide ten-year median earnings are higher than the peer average ($3,597 above). Together, those school-level evidence points place University of South Florida in the top 7% of this value ranking among colleges reporting awards in the field.
See the national program hub →Comparable programs
Peer schools below report awards in the same field and are sorted by school-level value grade.
CUNY Bernard M Baruch College New York, NY · 2.0% of reported awards · $3,033 net A+ 
Middlesex College Edison, NJ · 0.4% of reported awards · $2,288 net A+ 
Schoolcraft Community College District Livonia, MI · 1.3% of reported awards · $2,260 net A+ 
Texas Southmost College Brownsville, TX · 0.6% of reported awards · $3,085 net A+ 
Southwest Mississippi Community College Summit, MS · 1.9% of reported awards · $2,525 net A+ 
Dallas College Dallas, TX · 0.1% of reported awards · $3,214 net A+ Kalamazoo Valley Community College Kalamazoo, MI · 0.5% of reported awards · $2,979 net A+ Questions about this program
What does the share of awards mean?
Marketing accounts for 3% of the awards or completions reported for University of South Florida. That award concentration is higher than at 76% of schools in this field set and is above the national average award concentration. It does not estimate how many students are currently enrolled in the program.
How should I read the cost number?
University of South Florida's average net price is $9,812 per year, about $39,248 over four years. That is $9,517 below the $19,329 peer average, before your own aid package changes the final bill.
Are the earnings major-specific?
No. The $57,743 median earnings figure is school-wide ten years after entry. It is $3,597 above the $54,146 average among schools reporting this field, so treat it as an outcomes proxy rather than a department guarantee.
What should I compare next?
Start with award concentration, net price after aid, graduation rate, location, and whether the department publishes placement or licensure outcomes. EduGradify places University of South Florida #69 of 930 on its school-level value rank among colleges reporting awards in this field.